SNACC Beauty was founded by Tanya Johnston, alongside her three daughters and a dedicated team of passionate and talented women. With a shared vision, they set out to create a brand that embodies confidence, inclusivity, and empowerment, redefining beauty as something far beyond skin-deep. The name SNACC, while playful and trendy, carries a deeper meaning—it reflects the belief that everyone deserves to feel as irresistible, amazing, and celebrated as a “snacc.” For Tanya and her team, beauty isn’t just about appearances; it’s about fostering strength, confidence, and self-love that radiates from within. They believe that true beauty empowers individuals to embrace their authentic selves unapologetically.

At the heart of SNACC Beauty is a carefully curated selection of handpicked beauty products sourced from renowned and emerging brands around the globe. Every product is chosen with intention, ensuring it meets the highest standards of quality while also reflecting a story, mission, or set of values that align with SNACC Beauty’s ethos. This thoughtful process ensures that each product resonates with their belief in empowering individuality and supporting diversity. Whether it’s a luxurious skincare item or a bold makeup essential, SNACC Beauty’s collection is designed to inspire confidence and celebrate uniqueness.

The team’s ultimate goal is to deliver these exceptional products right to your doorstep, creating a seamless and empowering beauty experience. They want every interaction with SNACC Beauty to make you feel valued, uplifted, and ready to shine in your own unique way. Beyond the products themselves, Snacc Beauty aspires to build a community—one where beauty is seen as a celebration of individuality, a way to connect with others, and a source of joy and self-expression.

At SNACC Beauty, we believe that beauty goes beyond looking good—it’s about feeling incredible, expressing yourself openly, and embracing the essence of who you are. From the boldest lipstick to the softest skincare, every product is a tool for self-expression and self-love. SNACC Beauty exists to remind you that you’re already amazing, and the beauty you share with the world is uniquely, unapologetically yours.